Business
Digital vs. Traditional Advertising: Research Highlights Impact on Brand Valuation in M&As
With the shift from traditional to digital advertising, little research has explored how advertising in these different channels creates long-term value for companies. An obstacle for researchers is that firms' advertising disclosures are optional and currently limited. New research from the... Read More
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05/28/24Gray, Drociak ’08 Receive Outstanding Women in Business Honor
Elizabeth Gray, state director of UNH’s Small Business Development Center (SBDC), and Kristina Drociak ’08 were among the eight recipients of the... -
05/14/24A Family Affair: Mother and Daughter Graduating Together from MBA Program
When Michelle Lemos enrolled in UNH’s online Master of Business Administration (MBA) program in the spring of 2020, she meticulously planned her... -
05/09/24Wave of Innovation: Drift-RMT Takes Home Top Holloway Prize
A team specializing in engineering and business earned the $15,000 grand prize at the 36th Paul J. Holloway Prize Innovation to Market Competition. ... -
05/08/24Kiwiberry Breeder Is UNH’s 2024 Innovator of the Year
Iago Hale, associate professor of specialty crop improvement, has been named UNH’s 2024 J. Brent Loy Innovator of the Year, recognizing his...
Recent Stories
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12/05/16 - Innovating What’s NextIt’s the type of scenario most of us would rather not ponder: water from the Hudson River filling New York City’s Holland Tunnel during rush hour, the nearby Houston and Canal... Read More -
11/16/16 - Cybersecurity Research Helps New Hampshire Small Businesses Combat Security BreachesKholekile Gwebu and Jing Wang, associate professors of decision sciences in the Peter T. Paul College of Business and Economics, noticed something interesting when they were... Read More -
11/15/16 - Digital Marketing Symposium Highlights Changes to IndustryThe Digital Marketing Symposium recently hosted by the Paul College department of marketing brought an interesting mix of industry experts to campus to speak about topics in... Read More -
10/13/16 - Meet UNH's New Faculty: 2016UNH has welcomed a diverse group of scholars and researchers to its faculty. Read More -
09/08/16 - One Hundred and Fifty Remarkable WildcatsOne hundred and fifty years ago, on July 7, 1866, New Hampshire Governor Frederick Smyth signed an act creating the New Hampshire College of Agriculture and the Mechanic Arts, the... Read More -
08/29/16 - Driven to CureIt was the very last day of his freshman year when Andrew Lee ’18 ended up in the emergency room at Wentworth-Douglass Hospital in Dover in May 2015, sure he was suffering from... Read More -
08/23/16 - Making WavesNonprofit organizations that lack the capacity and expertise to conduct complex evaluations struggle to capture and communicate the impacts of their programs and initiatives. Read More -
08/15/16 - This Brew’s For YouWhat keeps you up at night? Job stress? Curfew breakers? For Connor Roelke '15, it’s coffee. Read More -
04/27/16 - Serendipity’s SpringboardImagine this: It’s a Sunday night and you’re at home. You’ve whittled your to-do list down to one item — all that’s left to do is clean up the dinner dishes. You load the... Read More -
04/27/16 - Crafting a Career Out of Beerhttp://www.idlehandscraftales.com/In 1999, when Peter Beauregard ’00 won over a sullen coworker with one of his homebrewed six-packs, the thought occurred to him that he might... Read More