Business
Digital vs. Traditional Advertising: Research Highlights Impact on Brand Valuation in M&As
With the shift from traditional to digital advertising, little research has explored how advertising in these different channels creates long-term value for companies. An obstacle for researchers is that firms' advertising disclosures are optional and currently limited. New research from the... Read More-
05/28/24
Gray, Drociak ’08 Receive Outstanding Women in Business Honor
Elizabeth Gray, state director of UNH’s Small Business Development Center (SBDC), and Kristina Drociak ’08 were among the eight recipients of the... -
05/14/24
A Family Affair: Mother and Daughter Graduating Together from MBA Program
When Michelle Lemos enrolled in UNH’s online Master of Business Administration (MBA) program in the spring of 2020, she meticulously planned her... -
05/09/24
Wave of Innovation: Drift-RMT Takes Home Top Holloway Prize
A team specializing in engineering and business earned the $15,000 grand prize at the 36th Paul J. Holloway Prize Innovation to Market Competition. ... -
05/08/24
Kiwiberry Breeder Is UNH’s 2024 Innovator of the Year
Iago Hale, associate professor of specialty crop improvement, has been named UNH’s 2024 J. Brent Loy Innovator of the Year, recognizing his...
Recent Stories
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11/02/17 - Innovating New ProductsPaul College's marketing department is ranked in the top 5 percent nationally in scholarly productivity and impact by Academic Analytics. Read More
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11/02/17 - Innovative AlumniPaul College alumni are changing their industries—and the world—with their innovative ideas. Read More
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10/18/17 - Internationally RenownedPaul College hosted the 2017 Product Development and Management Association UNH Innovation Doctoral Consortium. Read More
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10/18/17 - Welcome, Associate Dean ParkerVicky Parker named associate dean of graduate education and faculty administration at Paul College. Read More
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10/18/17 - Innovating Our CurriculumOverhauls of MBA programs, first-year undergraduate experience place Paul College on leading edge. Read More
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10/18/17 - Innovating the Social SectorPaul College/Carsey School accelerator helping to transfer a successful commercial business model to the social sector. Read More
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10/18/17 - Q&A with Katherine von Jan ’93Katherine von Jan ’93 has spent a career innovating with “two decades of seeking and seizing bold opportunities for good.” Read More
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10/18/17 - Smarter Search Engines and Silver SurfersTake a peek at some of the highlights from the Digital Marketing Symposium. Read More
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09/27/17 - Studying Business in BudapestPaula Camara ’19 takes over the “uofnh” Snapchat account and shows us what it’s like studying business in Budapest, Hungary. Read More
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08/18/17 - Keeping Alumni Family Businesses RunningFamily-owned businesses make up more than 85 percent of all businesses in New Hampshire and account for 66 percent of the workforce, often creating the most new jobs. Read More