Home | Campus Journal Archive | Manage Your Subscription | Contact Campus Journal | Media Relations

2012 Entrepreneur 'Boot Camp' Set for April 26–27

Print this article Print
Email this

The Carsey Institute and the Whittemore School of Business and Economics will present the Stonyfield Entrepreneurship Institute, a "boot camp" for community-minded entrepreneurs.

The event will be held April 26-27, 2012, at the Courtyard Marriott Grappone Conference Center in Concord.

The Stonyfield Entrepreneurship Institute offers a safe and interactive environment for entrepreneurs to learn about financing, marketing, managing change, and other areas fundamental to growing an enterprise. The program was conceived by Stonyfield Farm co-founder Gary Hirshberg, and is run jointly by Hirshberg and Michael Swack, a faculty member at the Whittemore School and a member of the research faculty at The Carsey Institute.

This year’s program includes sessions on finance, branding, and social media marketing. On Friday, April 27, the program will feature the presentation of case studies in finance, marketing and organizational development as well as several live business plan critiques of pre-selected businesses.

Speakers will include Tom First, founder of OWater and co-founder of Nantucket Nectars; Gary Hirshberg, chairman of Stonyfield Farm; Meg Hirshberg of Inc. Magazine; and Andrew Whitman of 2X Consumer Products.

The institute is sponsored by Stonyfield Farm; The Carsey Institute; New Hampshire Business Review; Sheehan, Phinney, Bass and Green PA; Devine Millimet; Hinkley Allen Snyder LLP; Checkmate Payroll; Preti Flaherty; the Community Development Finance Authority; the Whittemore School of Business and Economics; and Citizens Bank.

Cost to attend the institute is $250. Scholarships are available. Thursday lunch and dinner and Friday breakfast and lunch are included. Accommodations are available at the Courtyard Marriott Grappone Conference Center in Concord. Contact the hotel at 603-225-0303 or 1-800-321-2211 for more information.

Deadline for submitting case studies is Friday, March 30, 2012. Institute registration deadline is April 2, 2012. For more information, including a complete agenda, and registration, visit the Stonyfield Entrepreneurship Institute at http://www.carseyinstitute.unh.edu/SEI.html, or contact Susan Colucci at susan.colucci@unh.edu or 2-2821.

The Stonyfield Entrepreneurship Institute is a program conceived by Gary Hirshberg in 1998 based on his experience growing Stonyfield Farm, Inc., from its humble start as a seven-cow operation in 1983 to its current $359 MM annual sales level. The institute has, in various forms, served hundreds of entrepreneurs by offering a safe, yet stimulating environment to learn about financing, marketing, managing change, and the many other areas that are fundamental to growing an enterprise. 

The Carsey Institute at the University of New Hampshire conducts research and analysis on the challenges facing rural families and communities in New Hampshire, New England, and the nation. The Carsey Institute sponsors independent, interdisciplinary research that documents trends and conditions affecting families and communities, providing valuable information and analysis to policymakers, practitioners, the media, and the general public. Through this work, the Carsey Institute contributes to public dialogue on policies that encourage social mobility and sustain healthy, equitable communities. The Carsey Institute was established in May 2002 with a generous gift from UNH alumna and noted television producer Marcy Carsey. For more information, visit http://carseyinstitute.unh.edu/.